Vitaliv App is a great initiative from Vitaliv Oil to increase the recycling amount of cooking oil. We developed the launching video using cel, cutout animation and 3D. The main goal was to show some of the app mechanics while pointing out the benefits from recycling instead of disposing the used cooking oil on the environment.
Art Direction: Jannerson Xavier, Victor de Francisco
Illustration: Victor de Francisco, Daniel Kano, Casa Locomotiva
Motion: Jannerson Xavier, Victor de Francisco, Daniel Kano, Jon Suguiyama
Sound Design: Qbsound
Cast: Nicole Cordery (voice over)
Project Manager: Marcelo Moreno